SOPRAL, Malagasy subsidiary of Envirium Life Sciences has started the 2026 campaign for our organic and Fair Trade certified pineapples — a demanding, meaningful, and value-driven niche market.

A DIFFERENT PATH: While global pineapple consumption continues to grow, the sector is facing major challenges —crop intensification, increasing pressure on producers, standardization of taste and quality, and ever-lower prices— we produce a premium pineapple, renowned for its exceptional flavor and unique taste, grown in the terroirs of Madagascar.

A QUALITY-DRIVEN FARMING MODEL: • 621 smallholder farmers • long-term partnerships with cooperatives on the East Coast • respect for soils, seasonal rhythms, and local expertise

CERTIFIED COMMITMENTS: ✅ EU & NOP Organic certification (ECOCERT) ✅ Fair Trade certification (FLOCERT)

To meet the rising demand for sustainable, high-quality products, Sopral strengthens the value chain by supporting producers, structuring cooperatives, and securing supply. Sopral and Envirium Life Sciences have developed a sustainable economic model: 👉 Produce less, but better 👉 Create value across the entire value chain 👉 Prove that another model is possible

📩 Want to know more? Contact us: info@sopral.mg